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Vegas-Themed Custom Wrap Brings Attention to Ludlow & Prime Restaurant

In case you haven’t heard … vehicle advertising works! Just ask the owner of Ludlow & Prime, an upscale wood-fired grille & coastal kitchen located in Brentwood, TN. He recently invested in an advertising wrap for his business to attract new customers. Here’s how we designed, printed and installed his fun, Vegas-themed custom wrap!

This project started when Tim, the owner, called us to inquire about our vehicle wrap services. He explained that his restaurant is tucked into the corner of a shopping center, so his signage is hard to see. That was becoming an issue. So he drove his 2003 Range Rover to our shop and told us his idea for a new custom wrap.

2003 Range Rover before a custom wrap was installed.

This is the silver 2003 Range Rover before the new advertising wrap was installed.

He met with our graphic designer to discuss a retro, Vegas-themed design which would also include the restaurant’s logo, an additional “EAT” graphic, contact and location information, and the light blue brand color. Our designer took his suggestions (as well as a few ideas from the restaurant’s website) and worked his magic to create a fun, bold design! He then provided Tim with a detailed proof so he could visualize the layout.

Custom Wrap Proof for Ludlow & Prime. 12-Point SignWorks - Franklin, TN

We provided this proof to the owner of Ludlow & Prime. There was a slight change in the final wrap. Can you spot the difference?

After we received the go-ahead from Tim, we digitally printed the graphics on high quality vinyl material using our HP Latex wide format printer. We also applied a gloss laminate to the vinyl to prevent fading from the sun and to keep the wrap looking great for years to come. Our talented installers adhered the vinyl to the Range Rover within just a few days.

Custom Wrap Installation for Ludlow & Prime. 12-Point SignWorks - Franklin, TN

Notice the attention to detail during this installation. Our installers are always meticulous when they apply a vinyl wrap to any vehicle.

And here’s the completed advertising wrap! We think Ludlow and Prime will definitely be noticed around town and in the shopping center’s parking lot. (Tim plans to park the vehicle so that the arrows point to the restaurant. Pretty clever, don’t you think?!)

Custom advertising wrap for Ludlow & Prime. 12-Point SignWorks - Franklin, TN

Check out the beautiful, new custom advertising wrap! Talk about eye-catching!

Hood Design on a Custom Wrap for Ludlow & Prime. 12-Point SignWorks - Franklin, TN

Our designer kept the hood simple and clean, using only the EAT graphic and logo.

Back Door Design for Ludlow and Prime Custom Wrap. 12-Point SignWorks - Franklin, TN

If you can’t build a new sign to bring attention to your business, you might as well drive one and park it in front, right? That’s smart advertising!

As you can see, this fun design has taken Ludlow and Prime’s marketing to a whole new level! We believe Tim made a wise choice when he chose a custom wrap. He’s already seeing the benefits! 🙂

To learn more about the advantages of vehicle advertising, visit our blog article: Top 5 Most Frequently Asked Questions about Vehicle Wraps.

If your business isn’t taking advantage of vehicle advertising, you’re missing out on a fantastic marketing opportunity! To find out more about our vehicle wrap design process, give us a call at (615) 595-6564 or click on the link below. We can help put your company “on the road” to more customers.

Click here for a free consultation and estimate on your next vehicle wrap!

In addition to vehicle advertising wraps, we also specialize in environmental branding graphics, custom interior signs, lobby & logo signs, architectural displays, wall murals, window graphics, and custom projects. We’re located in Franklin, TN, but we serve all of Middle Tennessee, including Nashville, Brentwood, Smyrna, Hendersonville, Mt. Juliet, Lebanon, and Murfreesboro.

About Ludlow & Prime:

Ludlow & Prime is a locally owned & operated restaurant & lounge in Brentwood, TN, serving modern Americana Cuisine, USDA Prime Steaks & Cuts, Fresh Seafood & Oysters, Gumbo & many other everyday favorites. The restaurant is located in the Nordstrom Rack shopping center, where the “Ole Cross Corner” used to be. For more information or reservations, call (615) 942-5907.


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