We’ve proudly provided business signage solutions for Franklin Synergy Bank (FSB) for the past 9 years. To continue the bank’s growth in Middle Tennessee, FSB recently merged with Civic Bank & Trust (CBT), requiring the rebranding of its Nashville, TN location. Let’s take a look at the custom signage we fabricated and installed for FSB’s newest branch.
Because this location wasn’t new construction, many of the original signs were reused (or retrofitted) with FSB’s logo and brand colors. To start this project, we conducted a site survey to take pictures of the original signs and to make appropriate measurements.
After visiting the branch, we began the design and proofing process for each of the signs. After receiving approval from our contact at FSB, we then began the fabrication process. Here are several of the new signs we created for this project:
Halo Lit Signs
We fabricated four new halo lit signs with the FSB logo and brand colors. These 12’ x 4’ acrylic signs have a solid face with illuminated push-through LED lighting inside the cabinet.
To create the “halo” effect, the internal LED lighting shines around the aluminum letters and logo, not through them. This creates an elegant black and white lighting effect at night.
Dimensional Logo Signs
We fabricated two 70” wide dimensional logo signs to replace the original CBT signs behind the teller’s counter and in the stairwell. To create each sign’s dimensional effect, we adhered a sheet of brushed gold Rowmark to a sheet of ⅜” thick black acrylic and then laser cut the lettering and pineapple brandmark. We fastened the signs to the walls using very high bond adhesive strips.
To create privacy, we installed frosted vinyl (also called etched glass vinyl) on the glass doors of the offices. We removed the original bands of frosted vinyl on two of the front offices and replaced them with solid bands. The bank’s pineapple brandmark was reverse cut in the vinyl on all of these surfaces.
We also installed frosted cut vinyl logos and letters on two sets of double glass doors at the front and back entrances. As you can see from these installations, the etched glass vinyl added a beautiful, upscale look at the new location.
Exterior Custom Signs
To complete our work at the new branch, we also replaced the vinyl on several wayfinding (directional) and general information signs around the building’s exterior. All of these signs were changed from red to FSB’s signature blue colors.
The new branded environment at this branch not only gives the building a fresh, elegant look, but also clearly identifies it as an FSB branch. To learn more about work we’ve done for other FSB locations, check out this article: Elegant Interior Branding Signage for Franklin Synergy Bank’s Newest Branch.
Does your company or organization need new business signage? We can help! To see other examples of custom lobby & logo signs we’ve fabricated, check out our photo gallery.
In addition to custom business signage, we also specialize in advertising wraps, wall murals, window graphics, architectural displays, tradeshow displays, and custom projects. We serve Middle Tennessee, including Nashville, Brentwood, Franklin, Spring Hill, Murfreesboro, Smyrna, Lebanon, and Mt. Juliet. Our custom projects can also be shipped almost anywhere in the US or Canada.
To get your next project started, give us a call at (615) 595-6564 or click on the link below. We look forward to working with you!
Founded in November 2007 by a group of veteran Williamson County, TN bankers, FSB provides a full range of banking and related financial services with a focus on service to small businesses, corporate entities, local governments and individuals. The bank’s mission is to build a legacy company by creating shareholder value, cultivating strong customer relationships, and fostering an extraordinary team of directors, officer and employees.