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Custom murals don’t just liven up blank walls. They drive real, measurable economic growth. Across the country, murals and other custom graphics are transforming neighborhoods into destinations that attract crowds, spark spending, and give local economies a fresh pulse. Stronger Communities and Lasting Impact Neighborhoods

Sometimes, a sign is just a sign. It tells you where you are or where you’re going. Many signs seem to blend into their environment – matching the branding of the locale. A sign for a country club will likely be regal, with a touch

Your brand should be a carefully cultivated representation of your company’s identity that is easily recognizable and appealing to customers amidst competitors. It’s not just about the logo or the colors used, but they certainly play their part. Your brand as a whole is made

How can you make a splash and catch your customer’s eye without breaking the bank? Custom banners and branded signage could be the physical marketing tool your business needs. Exterior signage has a significant impact on buyer opinions of a brand and can influence whether or not

Even though everything has gone digital these days, there’s a reason why physical signage is still an essential part of business branding and visibility. Several reasons, actually. Not only is signage a cost-effective marketing tool, but it can also build brand awareness, create a competitive

Once you’ve elected to use your car, truck, or van as a traveling advertisement for your business, you may think you can check that marketing tool off your list. Although the crux of the job is done once the wrap is applied, you should perform

Color is the first thing we notice in a brand. In fact, color increases brand recognition by up to 80 percent. Think about big brands like Coca-Cola and Pepsi: they wouldn’t be the same without their iconic bright red and saturated blue colors. Color is equally important

Signs are one of the best opportunities for your brand to capture the attention of a potential customer. Indoor signage is just as important because once you get a customer inside, you want them to stick around. Some signs are so iconic that they are recognizable by

St. Patrick’s Day is right around the corner, and as the old saying goes, “If you’re lucky enough to be Irish… You’re lucky enough!” We’re proud to announce that 12-Point SignWorks is lucky enough to be the official signage provider for Nashville’s first St. Patrick’s

Storefront signs are an essential part of your business’s style and brand. An iconic storefront sign will be the first thing that pops into a shopper’s mind when they imagine your business, so it’s crucial to put up signs that are memorable and on-brand. But